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Yesterday in La Crosse

The old year of 1955 was making way for ’56, yesterday in La Crosse.

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The holiday season of 1955 had featured a La Crosse presentation of “The Messiah,” directed by David Mewaldt from the music department at La Crosse State. 

Some of the gifts that holiday season were a Schwinn corvette bike for $74.95 at Smith’s bicycle shop…$5 leather gloves from Newburg’s men’s wear…a pressure cooker from Tausche’s hardware store for $29.95…and a $44.50 Sunbeam automatic mix-master from Western Supply on South 3rd Street. 

And there was a hassle between the La Crosse Park Board and the city council.  It was time to hire a new park director, and alderman Frank Kaufmann said the hiring process was a “mockery.”  Kaufmann said no tests were given the new director, and no other applicants were interviewed…and he knew, because he applied for the job himself to test the system.  At the end of 1955, yesterday in La Crosse.   


A native of Prairie du Chien, Brad graduated from UW - La Crosse and has worked in radio news for more than 30 years, mostly in the La Crosse area. He regularly covers local courts and city and county government. Brad produces the features "Yesterday in La Crosse" and "What's Buried on Brad's Desk." He also writes the website "Triviazoids," which finds odd connections between events that happen on a certain date, and he writes and performs with the local comedy group Heart of La Crosse. Brad been featured on several national TV programs because of his memory skills.

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