George McGovern was the Democratic nominee to face Richard Nixon in the 1972 election…but four years earlier, in 1968, McGovern was a little-known Senator from South...
Three legislative seats representing La Crosse County changed hands in 2011. At the start of the year, the 32nd District Senate seat was held by Republican...
In July of 1964, La Crosse’s Sawyer Auditorium was about to bring in a touring production of “The Music Man,” and demand for seats was so...
During the summer of 1969, it was announced that the Grandview hospital on Main Street in La Crosse would merge with the Skemp Clinic, and the...
In July of 1983, La Crosse was expecting its warmest weather in three years. The temperature had not reached 100 degrees in La Crosse since the...
In July of 1969, the ‘Eagle’ moon lander of Apollo 11 became the first manned spacecraft to arrive on the lunar surface. Neil Armstrong and Buzz...
In 1974, voters in La Crosse overwhelmingly wanted to keep Washburn School open. Nearly 12,000 voted in favor of saving Washburn, compared to 3000 against it....
In 1967, K-Mart in La Crosse was selling beef, with the help of some cheesecake. A group of young ladies called the ‘Miss U-S Choice Girls’...
If you’ve wondered why most U.S. dimes or quarters have a red stripe on the rim, that goes back to a decision made by Congress in...
In July of 1981, the State Bank of La Crosse announced that the former Hotel Stoddard might be demolished if a new use could not be...
In 1936, La Crosse’s Hollywood Theater at 5th and Jay opened its doors, charging 25 cents for matinees and 35 cents at night. The building had...
In the summer of 1971, La Crosse’s city plan commission gave early approval to $5.1 million in improvement projects. Just one year earlier, La Crosse had...
In 1972, UW-La Crosse was thinking of building a new football stadium on the far south side of town, at the Holy Cross seminary. The Wisconsin...
On the 4th of July in 1970, La Crosse dedicated a 6-floor City Hall, which is still the city’s main office building today. It replaced the...
Some 12 score years ago, our forefathers declared independence on the 4th of July. And many songwriters have included that date in their lyrics. Chicago did...
In 1991, the Wisconsin Assembly was considering a bill to split up hotel room taxes more equally among groups that would benefit from the money. The...
The U.S. Post Office introduced ZIP codes on July 1st of 1963, as a new way to move the mail along more quickly. The five-digit codes...
The state of Wisconsin was declaring war against pot in 1938. Attorney General Orland Loomis warned that the ‘marijuana evil’ was not yet a major problem...
On June 27th of 2009, a 300-pound black bear made its way into the city of La Crosse. It wound up in a tree in Myrick...
In the fall of 2001, the president of the National Indoor Football League met with possible investors who could support an arena football team at the...